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Alliances
Save Money!
Two
candidates in the same party running for the same office in
adjoining districts can pool their money into one brochure
or one postcard. Same is true for elections with more
than one open seat to fill.
Not
only do alliances save money, a joint message can pack
a Double Wallop! Two or more voices are more powerful than
one.
Buddy-Up
on a Single Piece... or More
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When
you "buddy-up" with another candidate — especially when you share a similar
message — you
cut your ad costs in half.
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When
you buddy-up, you cut your printing costs, too. 20,000 copies
of one brochure are much cheaper than 10,000 copies each of
two different brochures.
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You
don't have to be "married" to the other
candidate. You may choose to do a single piece
together... or most of your campaign.
Buddy-Up
with More Than One Other Candidate
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Another
option, especially for a Powerful End-of-Campaign
PUSH is to enlist several party
candidates in a "Go
To Vote" Postcard or
brochure. After it's mailed out to voters, the remaining
pieces can be distributed at the polls by a combined
team of poll workers from all the candidates involved,
thus covering more ground than one lone candidate.
Alliances
Save Time, Manpower and Lend Support
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Candidates
stage rallies together — splitting costs of hall rentals,
catering costs decorations, signage and many other expenses. Whether
it's sharing a booth at the Country Fair or the cost of $1,000
a plate dinner, you're doubling your savings and your contacts.
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Candidates
also use alliances to support each other in public
forums.
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Some
smart candidates pool volunteers to help each other, especially
in a crunch such as getting a mailing out the door.
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Candidates
running for State Office can cover more ground when they
team up with local candidate volunteers going door-to-door.
And that door opens both ways.
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